A 1999 Penn State graduate, Woodring joins The Pennsylvania Pink Zone after serving as the Director of Development & Alumni Relations at Penn State Altoona

Sept. 6, 2017
UNIVERSITY PARK, Pa.; September 6, 2017 – The Pennsylvania Pink Zone, along with the Penn State women’s basketball program, is pleased to announced the hiring of Susan Woodring as the Executive Director for the organization.

With nearly 20 years of dedication to Penn State, Woodring earned her undergraduate degree in 1999 from Penn State in Speech Communications, before earning a master’s degree in Non-Profit Management from Regis University. She took her full time post with the Penn State Altoona development staff in 2003.

“Landing Susan Woodring as the Executive Director of the Pennsylvania Pink Zone is an unbelievable coup for our organization,” said Penn State women’s basketball head coach Coquese Washington, “as Susan’s experience and background is exactly what we need at this time. Susan’s vision and direction are quite impressive and will certainly help Pink Zone continue its growth. It’s really exciting to imagine all the ways Susan will positively impact Pink Zone and the fight against breast cancer in the years to come.”

Woodring comes to the post with 34 years of development and alumni relations experience at Penn State. During her tenure, Woodring held a number of positions within the division of development, most recently as the director of development and alumni relations at Penn State Altoona from 2003-17. She served in various development roles on the University Park campus for 20 years, including as the associate director of development with the Eberly College of Science.

Woodring led a pair of successful long-term campaigns during her time at Penn State Altoona, as her leadership on the “Investing in People” campaign led to $6.1 million dollars raised, a total that exceeded its set goals by 196.8 percent. The “For the Future” campaign was completed with $26 million raised against a $20 million goal, and saw giving from faculty and staff surpass $731,000.

Other achievements during her career include garnering the largest gift in Penn State Altoona’s history ($4.5M) and creating a speaker series program to raise money for the University. The speaker series included appearances from Madeleine Albright, Jerome Bettis, James Carville, Ina Garten, Mike Huckabee, Lisa Ling, J.R. Martinez, Amy Robach, Tim Tebow, and Bob and Lee Woodruff.

The Pennsylvania Pink Zone and Penn State Lady Lion Basketball are a unified force in the fight against breast cancer on the court, across campus, and within communities. The Pennsylvania Pink Zone promotes cancer awareness and empowers survivors through year-round efforts to raise funds critical in supporting vital breast cancer organizations, charities, and facilities that focus on breast cancer education, prevention, diagnosis, and treatment.

Pink Zone, a non-profit, 501(c)3 organization, has since its inception in 2007, donated more than $1.85 million to support breast cancer education, treatment and research. In addition, it regularly celebrates more than 600 survivors during halftime of the Pink Zone game each year before thousands of women’s basketball fans and supporters dedicated to winning the fight against breast cancer. The Lady Lions hold the honor of being the first team in the NCAA to wear pink uniforms in support of breast cancer awareness in 2007, when they earned a 70-61 victory over Wisconsin.

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